Mark Smither VP, Strategic Director

Mark is the driving force behind Paulsen’s strategic planning, research and marketing capabilities. His extensive background in strategy development and management gives him a unique edge in helping clients identify and solve problems.

Mark is a 25-year ad agency professional and joined Paulsen in 1995, where he has served in roles including copywriting, producing, creative direction and management. He has been honored with numerous awards for his work. Mark grew up in Rapid City, South Dakota, and graduated from the University of South Dakota. He loves to hunt, fish and pursue other outdoor activities.