Tom Koeller Analytics Coordinator

Within Paulsen’s media department, Tom uses his expertise in analytics to craft strategies, evaluate trends and measure performance for our clients. He is Google Analytics and Google AdWords certified.

Tom graduated from South Dakota State University, where he majored in advertising and served as advertising manager of the Collegian. He went to high school in DeSmet, South Dakota, where he was a captain of the football team. As one of the few Paulsen staff members who plays on all of Paulsen’s athletics teams, Tom is known as a fierce but friendly competitor.