CRYSTALYX® Brand Supplements’ New Block Talk Podcast

December 7, 2017

For the last four months, CRYSTALYX® Brand Supplements, with the help of the Paulsen team, has developed bi-weekly podcasts as an extension of their already- successful Block Blog.

CRYSTALYX Block Brand Manager Amy Viland says, “We really wanted to be able to expand our technical expertise from our CRYSTALYX Block Blog in a fashion that would allow producers to get a better understanding of the subject matter.”

The podcast gives CRYSTALX customers another way to access the company’s expert blogs, research and information. These blogs, and now the podcasts, provide animal health, nutrition and performance information to livestock producers.

“Being able to have an audio file where producers are able to listen to a conversation, has led us to believe our customers are feeling more connected with the brand and our experts, in a much more convenient way,” Amy says. “Push play and listen wherever it’s most convenient for you!”

Podcasts are growing in popularity, with more than 67 million Americans listening monthly and 42 million listening weekly. Here at Paulsen, we’re helping more and more clients put podcasting to work for their brands.

“Paulsen has made this a seamless process and helped us get this promoted and pushed to the proper outlets,” Amy adds.

Check out blog posts, articles and the podcast here using the links below or download the podcast.

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